Visions5: Week 16 - LAST WEEK

More reflecting. More thinking. More crying. 

I am rewriting the ENTIRE social media manual. It is gonna have what really needs to happen in it. In lots and lots of detail. 

Visions5: Week 15

This week, I am very appreciative that it is not as crazy. Things are dying down and it's great. I was really glad to be able to hear everyone's different perspectives and be able to air out everything. For the next coming week, I am going to get photos from everyone from the event and create an album on the Facebook page and do a bit of wrapping up on all social media!

(see Reflection edited in a post from two days ago)

APRIL 17 RECAP: FESTIVAL AND CONFERENCE DATE

Visions! Visions! Visions! I have still not caught up on sleep. I have slept between 1 and 5 hours each nigh, beginning the Wednesday before Visions. I injured my knee and it was so swollen that my knee cap was not even visible come Friday evening. THE LACK OF SLEEP AND PAIN WAS WORTH IT. 

After working tirelessly for an entire year, the payoff from Visions in just two days was incredible.  Thursday (the entire day) was dedicated to shepherding filmmakers and scholars, which was an amazing experience. We got to know them as people, rather than by their work. After the Thursday night dinner, we prepped until 4am and were back in Fisher for the event at 6:30am. It was fantastic (a little sarcasm). 

My role for this year was social media, but when I say that was my role, it was not exclusively. I was all over the place, which when you have a small staff, is great! I did a lot of promotion for events, including the big one. I was managing a live feed of photos throughout the event, and in between, running errands where I was needed. 

Re-watching the films that we had chosen was amazing. I gained a new appreciation for the films and papers that I voted against when I was able to hear from filmmakers and scholars. I liked a lot of filmmakers, but didn't like their films. Everyone has different opinions and creative abilities and side, and it was amazing seeing everyone come together. Plus, I grew incredibly close with the staff, its a little festival filmily :)

I am completely glad that it is over, still not caught up on sleep, but I would do it again in a heartbeat if I had the chance! Hopefully, I'll come back and be able to attend in the future as alumni! 

Edit: The above post was written the day after the event; after having time to sit down, reflect and think about my role, this is what I have to add.

SOCIAL MEDIA IS HARD. Enough said. Dear Future Me, remember that. Part of it was just because my phone is not very good at posting things and I had to use my computer for everything, part of it was thinking that posting on social media is something that I do on my own frequently and that it would be no problem to do it as a job. I was wrong.

Schedules are your best friends, and pre-scheduling posts on Facebook and Twitter are your better friends. I would suggest that every Sunday you sit down and plan what exactly is going up for the next week, and if you can schedule it to post itself, go ahead and do it.

First semester isn't too bad, there are a few fundraisers and parties that you need to push for. There are submission deadlines that you need to push for. But really, most of what you need to be doing is finding filmy things to keep posting to keep the crowd on the outlets involved. I tried to do this all by myself, it doesn't work so well. I think I did a decent job, but I know that I did better second semester. Give the class assignments (first semester) so that you can get ideas at least once or twice a week from every person to post things.

Second semester is a lot more posting about Visions, which will come to you naturally and will be given to you by other team members.

In the hierarchy of posts: Links to other pages are your friends. Pictures are your best friends. Videos are your family.

On the day of the event: you have to have at least one person that will be assisting you AT ALL TIMES. You think you can handle posting to three social media outlets by yourself ALL DAY? You're wrong. Evenstagram it too!

Overall, this was an incredible experience, and I will definitely look forward to seeing how you do next!

Week 13 & 14

There is very little to say, just a lot to do! Bake sale! Social media push! Event date! Let's do this.

Visions5: Week 12

Lots and Lots and Lots Coming Up! We are pushing things about Visions hard on the Facebook page. We are saving Twitter and Insta for closer to date things. The next two weeks are going to have a final roll out of all of the headshots and some promo material as follows:
Registration Bumper (April 1) 
FB Event (Friday, Apr. 3) 
Closer to Event Green Bumper(Friday, Apr. 10) 
Trailer (Monday, Apr. 6) 
GuideBook App (Tuesday, Apr. 7)
Bake Sale Bumper (Monday, Apr. 6)
Video Race Bumper (Sunday, Apr. 5)

Vision5: Week 10 and 11

Social Media is going strong! We have gotten a lot more hype now that we have created a sharing schedule for the class. It's been a great thing to have "interactive" posts, like the headshots and the bumpers, that still relate to Visions. Things are coming fast!

Visions5: Week 8

There is lots of planning for social media going on. I have been wrapped up in posting for Scholars and the Visionary cartoon faces.  I am SO EXCITED to have figured out how to schedule Facebook posts again. It have saved my life! Over break I am going to work on rewriting the entire social media manual with new ideas, what I have changed this semester (specifically) and then making a solid plan for the day of the event social media posting.

Visions5: Week 6-7

Mardi Gras Masquerade Social Media Schedule

• Facebook
• event upload with invites (Friday, February 20)
• poster + second promo (Sunday, February 22)
• Lip Sync Battle video promo (Tuesday, February 24)
• last reminder/join us tonight (Thursday, February 26)
• Twitter
• poster + promo (Monday, February 23)
• Lip Sync Battle video promo (Tuesday, February 24)
• Reminder/Mardi Gras Photo (Thursday, February 26)
• Instagram
• poster + promo (Monday, February 23)
• Transformation Tuesday (Tuesday, February 24)
• last years party photo/this years party promo

DAY OF EVENT

• Facebook
• post a set of pictures an hourish into the event with a “If you aren’t here, you’re missing out” cap
• Twitter
• ALL STAFF, a few tweets here and there

#VisionsInAction     #mardigras     #masquerade     tag @visionsfilm

• Instagram
• three volunteers to instagram periodically during the event. comment attached to this line please!

tag @visionsfilm    #visionsinaction    #film    #wilmington    #visions

Announcements of scholars and Filmmakers

• Facebook
• Master post for papers (Tuesday, February 24)
• Posts will follow with a feature every day

• Master post for films (Wednesday, March 4)

• posts will follow with two features every day

Visions5 staff Headshots

• 3 per week (22 headshots total)
• Facebook will have various days for posts
• instagram will have headshots posts for #mancrushmonday / #womancrushwednesday
• March 1 - 7 (headshots 4-6); March 8 - 14 (headshots 7-9);

March 15 - 21 (headshots 10-12); March 22 - 28 (Headshots 13-15);

March 29 - April 4 (headshots 16-18); April 5 - 11 (Headshots 19-22)

OTHER/MISCELLANEOUS ACTIVITY

• I WILL STILL BE POSTING VARIOUS (non-visions related) THINGS ON THE FACEBOOK PAGE, BUT I WILL NOT EXCEED THREE POSTS PER DAY
• Twitter will refer back to the facebook page for posts featuring filmmakers/scholars (not every day, but at least twice a week); live tweeting during class should still be happening, doesn’t always have to be during programming
• Instagram will feature event photos, assignment photos, photos during class, and staff headshots

Visions5: Weeks 3-4

Everything seems to be going well. Meeting with Beth are going well.

Facebook is great, we have figured out how to bring in more people. We are just posting more pictures and videos and links.  People are struggling to give me assignments, but they are bringing them in. I have been pushing a lot of our stuff more, and hope to soon start other conversations as well. Instagram is just once or twice a week, it's not a great place for advertising, but for keeping updates. Twitter is up in the air. We are using it to live tweet during class, but we are still having trouble with interactions. We are doing more work, trying to find more evergreen tweets and then thinking of ways to change it for the next year. We are going to focus more heavily on twitter and instagram getting closer to the event. 

Visions5: Week 2 (Social Media Dirty Dozen)

1.     Objectives

.        To build a stronger following base on all social media outlets; to involve followers in conversation along with providing them with informational tid-bits throughout the festival process.

2.     Customers

.        Visions staff, visions goers, students, filmmakers, scholars

3.     Results

.        Create a small online community for film conversations

.        Create a larger following base

4.     Budget

.        n/a: social media should not require money to be spent

5.     How Long

.        All semester

6.     Skills

.        The obvious tech. savvy

.        Ability to be concise

.        Communication

.        Interpersonal (even if we are reaching people behind a computer)

7.     Needed Resources

.        Computers

.        Media website logins

8.     Team

.        Rika: Managing all outlets

.        Hillary/Emily/EVERYONE: giving Rika updates and ideas

9.     Schedule

.       Posted to google drive for others!

.        Post 3 times a week, every week, and possibly more leading up to and during the festival

10. Risks

.        No one wants to communicate on the new outlets and on the discussions

11. Communication

.        Meetings, phones, social media, email

12. Success

.        More followers, more attendees and more communication on the outlets

Visions5: Week One (Round Two)

To Do List:

• grade abstracts
• look at website
• come up with a social media sharing schedule
• research “connecting” websites
• Promote extended deadline and late deadline
• make a list of observations from our facebook engagements
• make countdown images for indiegogo posts
• proof and shorten film descriptions for website
• department and social media meetings
• make weekly blog post

Productive week. The meeting with Beth was really great for making sure we get on the right track with Twitter and gaining more followers and interactions! Facebook is doing great! We are finding out ways to get more people engaged. I'll be making a presentation in class with Hillary about social media and what we need to do!