Visions5: Week 2 (Social Media Dirty Dozen)

1.     Objectives

.        To build a stronger following base on all social media outlets; to involve followers in conversation along with providing them with informational tid-bits throughout the festival process.

2.     Customers

.        Visions staff, visions goers, students, filmmakers, scholars

3.     Results

.        Create a small online community for film conversations

.        Create a larger following base

4.     Budget

.        n/a: social media should not require money to be spent

5.     How Long

.        All semester

6.     Skills

.        The obvious tech. savvy

.        Ability to be concise

.        Communication

.        Interpersonal (even if we are reaching people behind a computer)

7.     Needed Resources

.        Computers

.        Media website logins

8.     Team

.        Rika: Managing all outlets

.        Hillary/Emily/EVERYONE: giving Rika updates and ideas

9.     Schedule

.       Posted to google drive for others!

.        Post 3 times a week, every week, and possibly more leading up to and during the festival

10. Risks

.        No one wants to communicate on the new outlets and on the discussions

11. Communication

.        Meetings, phones, social media, email

12. Success

.        More followers, more attendees and more communication on the outlets