Saturday, January 31, 2015

Visions5: Week 2 (Social Media Dirty Dozen)



1.     Objectives
.        To build a stronger following base on all social media outlets; to involve followers in conversation along with providing them with informational tid-bits throughout the festival process.
2.     Customers
.        Visions staff, visions goers, students, filmmakers, scholars
3.     Results
.        Create a small online community for film conversations
.        Create a larger following base
4.     Budget
.        n/a: social media should not require money to be spent
5.     How Long
.        All semester
6.     Skills
.        The obvious tech. savvy
.        Ability to be concise
.        Communication
.        Interpersonal (even if we are reaching people behind a computer)
7.     Needed Resources
.        Computers
.        Media website logins
8.     Team
.        Rika: Managing all outlets
.        Hillary/Emily/EVERYONE: giving Rika updates and ideas
9.     Schedule
.       Posted to google drive for others!
.        Post 3 times a week, every week, and possibly more leading up to and during the festival
10. Risks
.        No one wants to communicate on the new outlets and on the discussions
11. Communication
.        Meetings, phones, social media, email
12. Success

.        More followers, more attendees and more communication on the outlets

Monday, January 19, 2015

Visions5: Week One (Round Two)

To Do List:


  • grade abstracts
  • look at website
  • come up with a social media sharing schedule
  • research “connecting” websites
  • Promote extended deadline and late deadline
  • make a list of observations from our facebook engagements
  • make countdown images for indiegogo posts
  • proof and shorten film descriptions for website
  • department and social media meetings
  • make weekly blog post

Productive week. The meeting with Beth was really great for making sure we get on the right track with Twitter and gaining more followers and interactions! Facebook is doing great! We are finding out ways to get more people engaged. I'll be making a presentation in class with Hillary about social media and what we need to do!

Wednesday, December 10, 2014

Week Sixteen: Visions 5 (Last Week!)

It's the last week of the semester for Visions, but that doesn't mean that I am going to stop! I already have a list of things that I need to do over break to bring the next semester in. First, and foremost, getting some contributors to the Indiegogo campaign! Then, I need to focus on research for Hootsuite and other programs that are similar (that I don't have to pay for).  The reason I didn't utilize it beforehand was because Facebook was the main outlet for social media and it already gave me the option to schedule posts ahead of time.  If I knew that I was going to be away from my computer, I would schedule posts.  I am going to do some more research about how to properly and effectively use Twitter and try to make that happen again.

Other than that, I am really exited to meet some new members at the social (which will also give us some great opportunities for social media ideas) and I am excited to really get into the grind of things next semester!

Wednesday, December 3, 2014

Week Fifteen: Visions 5 (through Thanksgiving and Party)

Over the break I worked on making and promoting the party event on Facebook, twitter and instagram! I was really excited that Ally was the first person to actually use the social media request. Indiegogo and party promotions continued.  I am researching more into Hootsuite now that facebook has taken away my ability to pre-schedule posts (something that was difficult to manage over the break).  I need to do some more research on twitter and how to market better with it. 


The party was great! I have still very few pictures (that haven't already gone up on social media). 

Week Fourtheen: Visions 5 (ends with Thanksgiving Break)

Things have not really changed for social media, other than promoting the party and promoting the Indiegogo.  I assigned everyone to promote their reasons for why people should donate on their personal pages.  I think that the Facebook likes are slowing down, we reached a really high number really fast and we have plateaued.  Twitter is not as popular, so I wanted to have a discussion about what we wanted to do with it.  Instagram is getting more popular, we just need to post more pictures and use more hashtags! 

Tuesday, November 18, 2014

Week Thirteen: Visions 5


We did not have a department meeting this past week, due to all the fun of Cucalorus! I slacked a bit on posting this past week, however, this week will continue full speed with posts about Cucalorus, and promotions for our new Indiegogo! I am going to speak to all of the classes this week as well, hoping to show our amazing Indiegogo and help spread the word about Visions! 

Shona Thompson Presentation Response

I really liked the portion about the silent cinema festival.  Honestly, I am not a huge fan of Silent Cinema but the way she presented how the festival works was very interesting.  I think that it is amazing to have a live band play with the film; I would definitely want to go see something like that. I think bringing back all of the traditions from that time and focusing on the history is also very important and really interesting.
            Shona said her main goal was building a community; that is really something that I hope happens with Visions, but specifically on my area of social media.  I think that having discussions about the films that we are watching and the relevant subjects in film.  She also gave really good advice for what you need to do when working with a film festival while she presented her Feasibility study.  She talked about all of the ins and outs of what you need to know before, what you need to plan and what you need to do after.  One thing that she stated was most important is knowing what film festivals are around you and what they are doing as well. I think it is important to know how other festivals work in order to gather ideas for what we want in our festival and how we want to improve. 

            Due to a meeting and time conflicts, I was unable to attend Shona’s presentation, though I wish that I could have! The film that we watched in class was very interesting.  I thought it was really cool to see how Wilmington had progressed over the years and to hear how the people around here had perceived those changes. And, of course, because it was more about film, it was interesting to hear the different venues that existed and how the traditions for movie-going has changed, as well.