I feel that, together, the PR and Art Departments have been making some great progress in our meetings. We have been very productive, covering many different things from social media, to blogs, to possible themes for the website and other marketing tools.
For our social networking, we have chosen to stick with the Facebook page, Twitter and Instagram. Those three mediums are most popular today and more relatable to marketing a festival and gaining interest. We decided when we get closer to choosing a theme we will start teasing on social media. And when we get into the heat of things, we will post on each medium three times a week. We will be posting updates about the staff, as well as different things to engage followers such as, but not limited to, discussions about directors, female filmmakers and foreign films, as well as news in the film world, and poll questions. We also spoke about what we want our blog to be like and how we want all of our outlets to be connected.
We have also been talking about and working on pulling together three themes to present to the class. We have narrowed our themes down and have discussed various different ideas that we have for the website, including how to condense existing features and adding features that would be relevant to the theme.
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